Our very own Sophie rocks the Alice in Wonderland look in the What Katie Wore project, only one of THE best fashion blogs.  “She looks a bit mischievous and we like that” tell us something we don’t know!

NHS Hertfordshire asked us to create A2 and A3 posters for their GP surgery’s and A&E’s. The aim of the posters was to stop people going to A&E for minor injuries and to utilise the full range of services the NHS offer. Our solution was to use large, striking typography mixed with strong photography to create maximum impact. Each poster targets a different injury, e.g. Bites? Cuts? Grazes? positioned in a star, with the message “you don’t need to be here!” Alongside we used large, colour photos of objects that could be a cause of such an injury, such as a dog, football boots etc. The posters then have different tips on each illness/injury, telling you where you should go and what you can do to help yourself rather than wasting your own time or NHS resources at A&E.

The challenge of this brief was to subtly make people think about how they use the NHS and reassure them that minor injuries, in most cases, can be treated much more quickly and efficiently away from A&E, which is there to treat much more serious illnesses. At the same time the posters needed to be engaging and bold enough to stand out amongst lots of other information on GP surgery walls and in A&E waiting rooms. We think this has been achieved with our choice of striking photography and a strong message.

This month is all about the disco house sound from Germany’s Tensnake. His latest track “Coma Cat” is causing a real stir on all good dance floors.

D&AD’s New Blood promotional posters have taken an interesting turn this year, after some harsh criticism for appearing too pompous in it’s 2009 campaign. This time round the posters feature members of the creative community again, but this time captured at the point of ending it all: the talent of new blood proving too much for them to cope with. But yet again the posters have caused great debate amongst graduates and members of the creative community alike, some finding the posters extremely offensive, while others asking why they focus on prominent creatives rather then showcasing graduates work. However this would be hard to do as it would be impossible to show the breadth of talent on one poster. By showing the quality of its membership instead, D&AD hope to inspire young graduates, but at the same time they run the risk of looking too elitist and self-indulgent. The posters aren’t all doom and gloom however, the photography is dark and sordid, but at the same time humorous,  highlighted by the funny captions stating ‘no one was harmed in the making of this poster.’ One thing is for sure the posters aren’t boring, they have caused outrage and received admiration and will be very memorable…until next year anyway.

Congratulations to Hain Celestial UK who have come 41st in ‘The Sunday Times 60 Best Green Companies 2010′ list, with help from one of it’s most famous brands, and our client, Linda McCartney Foods leading the Meat Free Monday campaign to fight climate change. The organic food company was also the second highest ranking food and drink company on the Green List!

To read the full article and for more information on how they achieved their green place – >Click here

Searching the caverns of YouTube we came across this very cool video of Warhol displaying his colour painting techniques on an Amiga computer. Then again Debbie Harry makes everything look cool. Love the interface of the application!

We had a very civilised and productive digital planning session with the Portillion team at the Soho Hotel. There is nothing better then being in a fresh environment to stimulate much needed freshness of ideas for a new website development. Soho Hotel is a nice quiet space, with a great Sunday film club to break up a west end power shop!

We managed to explore user profiling, online marketing models, interaction tools and the most amazing afternoon tea all very necessary to creating a new website strategy for Portillion. I think the sugar rush did the trick…

Hunter have produced a range of cool wellies in association with Water Aid for this years festival season (I know, why wont it be sunny?). Colette the cool Paris boutique are selling the Hunter Water Aid Wellies and its a great example of brands, the planet and consumers joining together and getting value and doing some good. £50 from each pair sold goes to WaterAid, helping transform the lives of those currently living without access to safe water or sanitation

The team are enjoying the disco delights of Walter Jones, especially their underground hit ‘Living without your love’. Watch the YouTube video below or call us and ask to be put on hold for a short office boogie!

The talent that is Jenny in our accounts team has persuaded her racing driving dad ‘Dougie’ to advertisie our agency on the side of his car. We are loving this and the super style racing version of our logo. Dougie we salute you and good luck in the next ‘Auto Grass’ race!