Archive

Archive for the ‘New Business’ Category

 

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We're making it easier for CIMA (Chartered Institute of Management Accountants) students to get hold of Elsevier’s financial publications – students being students, we have to make this as visible and effective as possible there can be such a small window of sobriety for many of them (so I’m told you understand).

Elsevier is part of global publishing Mr Big, Reed Elsevier Group and provides professional information and online workflow solutions for er, well, in short… boffins.

Our strong strategic and creative capabilities to deliver campaigns in the financial and education sectors meant we were a strong contender.

For full press story click here

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Jasmin, Daniel, Foxy, Pigface and Snowball – no, not new team members at SC but stars in the Nata Libera web site www.natalibera.org

This Italian animal rescue charity appointed us to deliver a cost effective, sustainable approach to its .org site as part of plans to grow worldwide donations and promote educational and learning facilities to schools.

The animals rescued have suffered cruelty, been injured, strayed or abandoned or have been held in captivity by people who will have to suffer a nasty afterlife. In this calm and safe environment the animals gradually return to their instinctive behaviour.

Not wishing to put any hard-working web developers out of business, we also had to make sure the site could be easy to up-date by Nata Libera’s staff – whilst letting creative flair run wild too.

Over to you Danny-Donkey…

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Urban Inns is dedicated to modernising a forgotten British Classic – the Inn! They have a stunning Inn (The Old Ship) in Hackney and plan to grow to over 20 sites in the UK. We have been hired to improve the website experience and to implement digital marketing campaigns.

For full press story click here

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We have recently developed an integrated campaign to highlight the availability of NHS dentists in Hertfordshire.

This is our second campaign for the West Hertfordshire PCT, promoting the availability of NHS dentists. We produced press ads, an exhibition stand and various promotional tools. We think we may have a secret rocker in the creative team!

We have kick started 2009 with an anti smoking ad campaign for the Hertfordshire PCT. The ads will be appearing in regional press during January to support the trust's anti-smoking campaign and the NHS's national campaign.

Silver Chair has developed an ad campaign around the creative concept of 'the expense of smoking'  and demonstrates that quitting smoking not only has health benefits but will transform your finances.

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Here is our first piece of work since winning the business to help launch the Checkmate Mortgages brand in the UK. 

 

We have developed their new brand strategy, a new ident and the tagline ‘Brilliant Mortgages’. Checkmate Mortgages have a unique approach to the provision of mortgages (something that is clearly needed right now!) and 2009 is going to be an exciting year for them.

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We are delighted to have been awarded the Quick Reads Campaign for the third consecutive year.

Now in its fourth year, Quick Reads are short, fast paced books by best selling writers that are perfect for people looking for an introduction to reading or regular readers who want a bite-sized books. 

Read more…

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We are pleased to announce our appointment by Checkmate Mortgages to launch the brand to the intermediary mortgage market in 2009. Checkmate mortgages was founded by Steven Knight in October 2007.

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This autumn we have been busy delivering a number of direct marketing campaigns focused on the schools market for our client Edexcel.

One of the campaigns we delivered on GCE Results Day was to build awareness of Edexcel's ResultsPlus tool which is a free on-line service that helps teachers analyse their students' results and in turn identify areas for improvement.    

To find out more information about our direct marketing capabilities please call Olivia on 01442 400612 or e-mail her at olivia@silverchair.co.uk

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We are pleased to announce that we have been awarded the Numeracy Campaign by NIACE.

This campaign is aimed at explaining the benefits of improving your maths skills and demonstrating the advantages and relevance in the workplace.

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