We get through lots of coffee at Silver Chair so we have started buying Kenco Coffee Refill packs to do our bit for the planet! When we have finished with a packet we can post it, free of charge to Terracycle, an international ‘upcycling’ company, who turn our packs into new products.

Terracycle believe recycling is good, but upcycling is better. When you recycle a lot of energy goes into breaking down the waste and creating something new, whereas upcycling uses more of the waste in its original form to create a new product! This way Terracycle can turn our refill packets into bags, pencil cases, plant pots and more! You also get points for the amount of packets you send in and for every point Terracycle donate money to your favourite charity :-) Our upcycled bag and pencil case have just arrived at Silver Towers, very stylish and great to see our waste going to good use, enjoy your coffee break!

Congratulations to Hain Celestial UK who have come 41st in ‘The Sunday Times 60 Best Green Companies 2010′ list, with help from one of it’s most famous brands, and our client, Linda McCartney Foods leading the Meat Free Monday campaign to fight climate change. The organic food company was also the second highest ranking food and drink company on the Green List!

To read the full article and for more information on how they achieved their green place – >Click here

Hunter have produced a range of cool wellies in association with Water Aid for this years festival season (I know, why wont it be sunny?). Colette the cool Paris boutique are selling the Hunter Water Aid Wellies and its a great example of brands, the planet and consumers joining together and getting value and doing some good. £50 from each pair sold goes to WaterAid, helping transform the lives of those currently living without access to safe water or sanitation

Sophie found this blog about Puma redesigning the packaging of their shoes, working with The Fuse project, they spent 21 months researching the most sustainable ways to get shoes to their customers and came up with a fabric bag and sheet of cardboard.

The new bag uses 65% less cardboard than a standard shoe box, it takes up less space and weighs less when shipping. It also doubles up as a bag to carry your shoes, cutting out the need for a plastic bag when you buy in store. Puma also claims the new design will save about 8,500 tons of paper, 20 million mega joules of electricity and 1 million litres of fuel!

The promotional video is quite cool and explains about the project. http://www.psfk.com/2010/04/puma-reinvents-the-shoe-box.html

As part of our commitment to help the planet and be a greener business, we now recycle all our waste. It was surprising when we first investigated this that we found there is no service provided by our local authority!

We have hired Pearce Recycling to collect and recycle our waste www.pearce-recycling.co.uk and we use these cool, environmentally friendly bins to store our waste.

Well on our way to achieving our 10:10 pledge to reduce our company emissions by 10% in 2010.

The Guardian have reviewed a number of new apps for the iPhone that help you get even greener. We know that being green is important, but not easy! There are some cools apps reviewed to help us make green decisions and track the impact; including ecosystems, carbon calculator tools, green living tip compendiums and more. I know that our friends at Meat Free Monday are consdering a recipe app to help us reduce meat consumption and reduce carbon gases in meat production.

As part of our commitment to reduce climate change and be a more ethical agency, we have joined the campaign 10:10. The people at 10:10 are helping us to make the necessary changes and track our progress.